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If your goal is to get your business noticed when local consumers -- your potential customers -- are using Google to search for businesses, you need the Google Local 3-Pack in your marketing mix. Type ‘’kitchen cabinets near me” into Google, and see what happens. You’ll get a list of kitchen cabinet companies in your area, the ones closest to you....
You’ve worked hard. You’ve worked long hours. You’ve put blood, sweat and some tears into building your business. Now it’s time to show the world what you know and put that school-of-hard-knocks knowledge – that expertise – to good use. You want to showcase your expertise so that you position yourself as an authority and enjoy the credibility that...
Statistics reveal that four out of five consumers today search online directories to find local businesses and service providers. Further, nearly half of all mobile phone users who searched for nearby businesses stopped by that same day . As a small business owner interested in connecting with your local audience, it’s time to add online directory...
Here’s a news flash: the method consumers use to search for local businesses online has changed. Wait - Is this news? Not really. Every aspect of online marketing is continually changing and evolving. Google tells us that today’s shoppers look at online reviews for information about local businesses they may be considering buying from. They...